As CEO of the financial IT company MACD, George Macdonald is responsible for the future-oriented expansion of systems and products through his highly qualified team, which works closely with numerous customers and partners from the financial sector. He is fascinated by the ongoing digitalisation of the financial markets and has been involved in the FIX Trading Community since 2001, where he has been active in various roles, including director.
More than 20 years ago George founded MACD (formerly Macdonald Associates GmbH) with the aim of enabling banks to trade securities digitally. He came up with the idea while working as an IT consultant for the SIX Swiss Exchange from 1996 to 2003. In the "Swiss Electronic Exchange" project, George supported the participant banks in the transition from ring trading to electronic trading.